LOGO IDENTITY DIRECT MAIL NEWSLETTERS WEBSITE REPORTS APP NAVIGATION GRAPHICS TRADESHOW EXHIBIT
Consultancy and subsidiary of Suntrust Bank
Work created under the leadership of FLASHPOINT
PrimePerformance works with bank leaders to grow share of wallet, reduce churn and increase profitability by developing and implementing a superior client experience. The result: happier, more loyal customers and a big improvement to a bank's bottom line.
Corporate Products and Brand Extensions
Each Prime Performance product logotypes imply a circuit or continuum as a stylized letterform interlocks with a border that encircles the product name. Rounded corners throughout the letterforms and border corners further extend the continuum metaphor. The selected product name font is complementary with the PrimePerformance logotype. The font is easy to read with a unique look without upstaging the parent corporation look and style.
Quarterly client research packet with newsletter and custom labels.
